What is the signage design journey?

The signage design journey balances creative vision with technical precision. It typically follows four phases: Concept Phase (conceptual sketches), Artwork Refinement (vector art), Technical Drawing (scaled production drawings), and Approval (final client sign-off).

What are free conceptual sketches?

We provide complimentary conceptual sketches to help clients explore layout, typography, color schemes, and overall aesthetics. These are for visualization only and are not to scale, so they cannot be used for permits or fabrication.

What are production-ready drawings?

Production-ready drawings are precise, scaled documents that include engineering-grade layouts, code compliance details, and installation specifications. They ensure fabrication and installation match the approved design and meet all regulatory requirements.

What CAD drawing services do you provide?

Our CAD services convert architectural files or sketches into permit-ready drawings. They support permit submittals, fabrication preparation, and compliance with building codes and landlord requirements.

Why is vector artwork required for signage?

Vector artwork ensures crisp, scalable graphics that retain quality at any size. It enables accurate cut paths, color matching, and proper integration with lighting. Accepted formats include AI, EPS, and layered PDF.

What happens in the final approval process?

Before fabrication, we deliver detailed production drawings for client review. Feedback and revisions are addressed before final sign-off, ensuring alignment on specifications, materials, and appearance before production begins.

How do you transition from design to reality?

After approval, we move to material procurement, custom fabrication, quality control, and professional installation. This ensures your signage matches approved designs while meeting technical and regulatory standards.

Why does wayfinding matter?

Wayfinding signage reduces confusion, enhances brand image, improves flow and safety, and builds customer trust. Clear directional cues ensure visitors navigate confidently and enjoy a positive experience.

What types of wayfinding signage exist?

Wayfinding signage includes exterior directional signs, interior identifiers, confirmation signs, and regulatory signage. Together, they answer the questions: 'Where am I, and where do I go next?'

What are the principles of good wayfinding design?

Good wayfinding design is based on consistency, clarity, hierarchy, and legibility. Unified fonts, colors, and icons create cohesion, while short, clear messages and ADA-compliant legibility ensure accessibility.

How should small businesses approach wayfinding?

Small businesses should ensure signage guides visitors from the street or parking lot to the entrance, label restrooms and checkout clearly, use cohesive fonts and arrows, and plan flow to minimize confusion. Strong wayfinding builds customer confidence from day one.

How can architects and facility planners implement wayfinding?

Architects and facility planners should map zones, separate traffic types, ensure ADA and fire code compliance, and plan for maintenance and expansion. Strategic planning ensures a comprehensive wayfinding system that enhances user experience in larger spaces.

Can wayfinding be designed before a building is complete?

Yes. Reviewing plans, overlaying signage concepts, advising on specifications, and preparing packages for approvals allow signage to be integrated seamlessly into architectural projects, even before construction is complete.

What is the wayfinding process?

The wayfinding process includes site surveys or plan review, flow mapping, layout and messaging, approval drawings, and final fabrication and installation. This ensures signage is accurate, compliant, and user-friendly.

What services does Plumb Signs offer beyond electric signage?

Plumb Signs provides wall murals, environmental branding, interior wayfinding and ADA signage, custom contour-cut prints, and direct-to-substrate displays. These services extend your brand presence across all interior spaces.

What are the benefits of wall graphics and murals?

Wall graphics and murals transform blank walls into immersive brand experiences. Options include seamless vinyl wraps, textured media for difficult surfaces, and custom-cut installations. They are ideal for lobbies, gyms, banks, schools, and medical offices.

What types of interior signage and ADA solutions are available?

Plumb Signs produces reception and lobby signs, directional systems, room identification, and ADA-compliant tactile signage. Premium finishes include acrylic, brushed metal, layered vinyl, and custom textures, with full installation support available.

What custom printing capabilities does Plumb Signs have?

Plumb Signs offers direct-to-panel printing on acrylic, PVC, aluminum, and wood; contour cut graphics for decals and labels; and versatile applications like window, floor, and wall vinyl. With dual flatbed and digital printers, we can produce one-offs and short-run projects quickly.

Why is in-house production important for interior branding?

In-house production ensures consistent quality, faster turnaround, and better coordination. By keeping design, printing, and fabrication under one roof, Plumb Signs delivers cohesive brand experiences while reducing coordination challenges.

How can Plumb Signs help transform my space?

Plumb Signs can provide a full consultation, from murals and vinyl wraps to ADA signage and custom prints. Our team manages design, production, and installation, delivering cohesive brand environments that extend beyond your building’s exterior.

What is a technical site survey?

A technical site survey is an on-site evaluation and measurement conducted before design finalization or permitting begins. It includes inspections of mounting surfaces, measurements, electrical access identification, and photos for design and code review.

When is a technical site survey needed?

A survey is needed when site conditions are unknown, when compliance with landlord, city, or franchise requirements must be ensured, when electrical or mounting details are unclear, or when signage must align precisely with storefronts or elevations.

What is included in a technical site survey?

Plumb Signs surveys include a photo-annotated report, mounting area dimensions, detailed surface notes, exact wall measurements for to-scale drawings, and identification of electrical access and installation zones.

How does a survey ensure drawings are to-scale?

Survey measurements ensure production drawings match real-world dimensions. Clients approve signage with accurate context for placement and clearances, and installers receive precise, reliable plans.

What are the permitting and safety benefits of a survey?

Surveys help identify code or landlord restrictions early, ensure safe installations with proper mounting approaches, and provide a foundation for engineering drawings. This reduces delays, risks, and costly change orders.

Why is a professional survey important for signage projects?

A professional survey eliminates guesswork and sets signage projects up for success. It provides expert measurements, accurate documentation, streamlined approvals, and safe, precise installation.

Why does installation planning matter for signage projects?

Even well-designed and fabricated signs can face problems without proper planning. Thorough installation planning ensures code compliance, clear stakeholder communication, and anticipation of site challenges. This minimizes delays, reduces costs, and ensures client satisfaction.

What should be checked before installing ground signs?

Before installing ground signs, verify property lines and easements, ensure placement does not obstruct sight triangles at intersections, and always call utility locating services to avoid hitting underground gas, water, or electrical lines.

What electrical considerations are important for wall sign installations?

Wall sign installations require planning for electrical access and service clearances. Installers should verify wall materials for proper anchoring, identify power source locations, confirm voltage requirements, and ensure that circuits and access meet code compliance.

How should installation scheduling be managed?

Sign installations should be scheduled during low-traffic times, such as early mornings or weekends, to minimize disruption. Coordination with tenants and property managers should occur 24–48 hours prior, and equipment access and weather considerations must be factored in.

What role does a professional sign partner play in installations?

A professional sign partner like Plumb Signs manages pre-installation surveys, code reviews, equipment and traffic coordination, and contractor oversight. This ensures smoother installations, safety compliance, and fewer unexpected challenges.

How can Plumb Signs help with my next sign installation?

Plumb Signs provides full installation planning, including site assessments, code compliance checks, and scheduling logistics. Our team ensures your installation is safe, efficient, and compliant—saving you time, money, and stress.

ADA signage refers to signs designed in compliance with the Americans with Disabilities Act (ADA). These signs use tactile lettering, braille, high contrast, and non-glare finishes to ensure accessibility for people with visual or physical impairments.

Why is ADA signage important?

ADA signage is required by law for spaces open to the public. It ensures equal access for all individuals, improves navigation, and reduces liability while promoting inclusivity and professionalism in your environment.

Where is ADA signage required?

ADA signage is required in restrooms, exits and egress routes, permanent rooms and offices, elevators, and stairwells. Any public or commercial building typically needs multiple ADA-compliant signs throughout the facility.

What makes a sign ADA compliant?

To be ADA compliant, signs must include raised tactile characters, Grade 2 braille, high color contrast, and a non-glare finish. They must also be mounted between 48 and 60 inches from the floor on the latch side of doors for accessibility.

Can ADA signage be customized to match my brand?

Yes. ADA signage can be both compliant and visually appealing. Premium materials like acrylic, wood, or metal allow for customization with your brand’s fonts, colors, and logo while still meeting all federal and state accessibility standards.

What common mistakes cause ADA compliance issues?

Common compliance mistakes include missing braille elements, incorrect mounting height, poor contrast, and using glossy materials that cause glare. These errors can lead to violations or reduced readability for visually impaired individuals.

Does Plumb Signs provide ADA signage design and installation?

Yes. Plumb Signs offers full ADA signage solutions including planning, code review, custom design, fabrication, and professional installation at the correct height and location. Our process ensures compliance and cohesive visual design.

What is a sign code and why is it important?

A sign code is a set of regulations that control the size, location, design, and illumination of signage. Understanding these rules early ensures your sign meets all requirements, avoids permit delays, and prevents costly redesigns or removals.

Who enforces sign code regulations?

Sign codes are typically enforced by city or county planning departments, landlords or property managers, the Department of Transportation for highway-visible signs, and local building inspectors or fire marshals for illuminated signs.

What are common restrictions in sign codes?

Common restrictions include limits on sign size, height, number of signs, materials, and illumination types. Many areas also regulate color palettes and finishes to maintain consistent aesthetics within business districts or shopping centers.

What is a variance and when do I need one?

A variance is a formal request for an exception to a sign code rule, such as exceeding height or size limits. It requires documentation, a justification for the request, and official approval from the city or county planning authority.

How does sign code affect leased or tenant spaces?

Leased spaces often have additional property-specific sign guidelines established by landlords. These rules may restrict materials, lighting, or mounting types. Always verify both municipal and landlord requirements before finalizing your design.

When should I start reviewing sign code requirements?

Sign code requirements should be reviewed before design, before seeking landlord approval, and before fabrication or installation. Early planning helps prevent delays and ensures a smooth permitting and installation process.

How can Plumb Signs help with sign code compliance?

Plumb Signs provides AI-assisted code research, formal compliance reports, and hands-on permit support. Our team ensures your signage meets city, state, and property guidelines — helping you achieve fast approvals and successful installations.

Why does material selection matter in signage?

Material selection affects the look, durability, and cost of your signage. Choosing the right materials ensures your sign reflects your brand identity, withstands environmental conditions, meets your budget, and maintains long-term quality.

What are the most common exterior signage materials?

Common exterior materials include aluminum, acrylic, PVC (Sintra), ACM panels, stainless steel, and HDU. Each offers different levels of durability, appearance, and cost-effectiveness for outdoor conditions.

What materials are used for interior signage?

Interior signage often uses brushed metal laminates, painted acrylic, and layered combinations of materials to achieve professional finishes and brand-specific aesthetics suited for lobbies and offices.

How do materials influence signage budgets?

Material selection is one of the biggest cost drivers in signage. Balancing appearance, lifespan, and production efficiency allows you to control costs while achieving the desired visual impact.

What’s the difference between illuminated and non-illuminated signs?

Illuminated signs include channel letters, halo-lit, and lightbox designs that provide visibility day and night, while non-illuminated signs are simpler and more affordable, suited for daylight-only locations or interior spaces.

Wayfinding Design Principles

Creating intuitive signage systems that guide visitors with clarity and confidence.

Start Your Wayfinding Project

A comprehensive guide to creating effective signage systems that help people navigate your space with confidence. From small businesses to multi-building properties, learn how purposeful wayfinding enhances customer experience and operational efficiency.

Clear Signage for Smooth Customer Journeys

Effective wayfinding guides visitors from their first impression to their final destination. Well-designed signage systems create intuitive pathways that enhance the customer experience while reinforcing your brand identity and professionalism.

Why Wayfinding Matters

Reduces Confusion: Clear directional cues eliminate hesitation and frustration.
Enhances Brand Image: Consistent, professional signage strengthens your visual identity.
Improves Flow & Safety: Smart placement optimizes pedestrian and vehicle movement while maintaining ADA and fire code compliance.
Builds Trust: Confident navigation improves every visitor’s overall experience.

Good signage doesn’t just look good — it works hard. Great wayfinding feels natural, intuitive, and seamless.

What Is Wayfinding Signage?

Wayfinding signage helps people answer two key questions: “Where am I?” and “Where do I go next?”

Exterior Directional Signs: Guide vehicles and pedestrians to entrances, parking, and drop-off zones.
Interior Identifiers: Mark restrooms, checkout areas, offices, and service points.
Confirmation Signs: Reassure visitors that they’re in the right location.
Regulatory & ADA Signs: Provide mandatory safety, exit, and accessibility information.

Core Principles of Effective Wayfinding

Consistency

Unified typefaces, colors, and iconography create a cohesive visual system.

Clarity

Keep messages short and direct: “Restrooms →” communicates best.

Hierarchy

Primary signage identifies major destinations; secondary signs clarify routes.

Legibility

Text, contrast, and scale ensure visibility and ADA compliance for all users.

Wayfinding in Action

Our wayfinding systems can be found across Washington State — from downtown districts to corporate campuses and public facilities. Each project reflects our focus on usability, aesthetics, and long-term durability.

University Place business district wayfinding signage

University Place Business District – Pedestrian-friendly, city-branded wayfinding network.

Issaquah Creative District wayfinding signage

Issaquah Creative District – Cultural signage that celebrates identity through color and form.

Silverdale Timberland Bank directional sign

Silverdale Timberland Bank – Vehicle and pedestrian directional systems for safe navigation.

Tailored Solutions for Every Space

For Small Businesses

Thoughtful wayfinding transforms your first storefront into a professional customer experience.

Direct visitors clearly from street to entrance.
Label key destinations like checkout, restrooms, and pickup areas.
Maintain consistency in fonts, colors, and symbols.
Anticipate customer flow to reduce confusion.

For Architects & Facility Planners

Large environments demand strategic, scalable systems designed for code compliance and growth.

Identify zones, floors, and decision points.
Differentiate public, employee, and service pathways.
Ensure full ADA and fire code compliance.
Plan for maintenance and future expansion.

Designing Before Construction

We integrate early — using architectural plans and renderings to design signage that fits your future space perfectly.

Review Plans: Analyze site drawings to identify flow and visibility points.
Overlay Concepts: Place sign concepts directly on your architectural layouts.
Advise on Specs: Recommend sign types, materials, and dimensions.
Prepare Packages: Create conceptual signage packages for city, landlord, or design review.

💡 Early collaboration ensures every sign fits your architecture — before concrete is poured.

Our Wayfinding Process

Survey or Plan Review: On-site assessments or plan reviews to understand navigation challenges.
Flow Mapping: Analyze visitor movement to define signage goals and eliminate confusion.
Layout & Messaging: Strategically place each sign to balance visibility, readability, and aesthetics.
Approval Drawings: Provide detailed documentation for city or landlord approval.
Fabrication & Installation: Our in-house teams bring the system to life — ensuring quality, consistency, and longevity.

Let’s Build Your Wayfinding System

Planning a new space? Reimagining your current one? Our team designs and fabricates custom wayfinding systems that make navigation effortless — for customers, employees, and visitors alike.

Start Your Project Explore All Capabilities